Galeta
Every order tracked back to its first click.
- Food wholesale
- London
- Consultancy
- SEO
- Google Ads
78%lower cost per conversion
The brief
Galeta is a wholesale bakery supplying Leon, Tate Modern and Curzon Cinemas. Its team couldn't see which channels brought in orders.
What we did
- Advised the marketing team on strategy and planning
- Built reporting from first click to first order
- Restructured Google Ads by product and location
- Grew organic search for wholesale terms
Results
- More leads from paid and organic search
- Cost per conversion down 78%
- A clear view of the return from each channel