Paid Social Management

Get your brand seen by your target market on the biggest social media platforms in the world

Be seen on socials.

Are you allocating ad spend to paid social campaigns but not getting the return you thought you should — or quite simply, just feel that they can better perform?

We excel at performance driven paid social management with clarity and flexibility.

From generating qualified leads, increasing online sales or increasing brand awareness, our customised social ad solutions are designed to drive authentic, measurable results.

Our clients are diverse, from niche start-ups, long standing professional services and established retailers, but they all hold the same promise: better targeting, better performance, and a relationship founded on responsiveness and trust.

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What is paid social?

Paid social advertising refers to promoting products, content, or services on social media sites for paid placements. In contrast to organic social media posts, which reach followers naturally, paid social ads appear to target audiences based on such factors as:

  • Demographics (location, age, gender)

  • Interests and behaviors

  • Custom audiences (such as website visitors or email lists)

  • Lookalike audiences (similar people to your existing customers)

How does our Paid Social Management work?

  • It all begins with the discovery phase. We’ll begin by taking a deep-dive into your business, learning the who, what and where.

    This is where we’ll align targets and KPI’s for our campaign.

  • If you have an existing account, we’ll complete a full account review to understand previous data, and how we can use it to our advantage moving forward.

  • We’ll compile a full campaign plan encompassing campaign structure, ad copy, targeting options and budget splits. You’ll get to see how we plan to achieve your goals, before building them into the chosen social platforms.

  • Once you’ve signed off the campaign plan, we’ll build the proposal into the chosen social platforms. Once you’re happy, we’ll set your ads live!

  • We’ll keep you updated through calls and email, as well as formal reporting on a monthly basis which overviews any key movements.

Our Paid Social management reviews

  • “Fantastic agency handling all of our PPC, Organic and Paid Search. Their advice is brilliant, super insightful and they have helped our company grow immensely.”

    Education

  • "You have been incredible at supporting the team in our strategy and execution of a broad range of digital marketing - we would be lost without you! The business works so effectively - quickly putting into action any discussions and also helping to train and support staff in analysing and understanding the best use of spend and creation of ads"

    Live Music Venue

  • "ExecuteConsult are a pleasure to work with, a safe pair of digital marketing hands and feel like an extension of the team. Highly recommended!"

    Health & Fitness

Paid Social management FAQ’s

  • Paid social advertising is the process of using targeted advertisements on social media platforms such as Facebook, Instagram, LinkedIn, TikTok, and others to find particular groups of audiences. Advertisements are placed based on customer information, actions, and interests, and assist companies in finding the possible customer base with high accuracy

  • We run paid social campaigns on all major platforms: Facebook, Instagram, LinkedIn, TikTok, and X (formerly Twitter). We will suggest platforms based on your target, audience, and business.

  • Our service is ideal for businesses of any size – local service businesses to national e-commerce retailers – that want to generate leads, sales, or visibility on social media.

  • We cover strategy development, targeting to specific segments, ad creative ideas, campaign set-up, ongoing optimisation, A/B testing, performance reports, and month-end review.

  • No. We build campaigns around your budget. Larger budgets achieve more reach and quicker results, but we work with you to get maximum return regardless of how much you spend.

  • No. We have flexible month-to-month agreements instead. We'd rather earn your business with performance.

  • We define success by your objectives — lead volume, cost per acquisition, return on ad spend (ROAS), or reach and engagement. We give you transparent, easy-to-understand reports so you always have a clear picture of what's performing.

  • Yes, we can also work with internal designers.

  • Once we've had an onboarding call and we've received the assets that we need, most campaigns will be live in 7–10 business days.

  • We're passionate about performance, transparency, and flexibility. No one-size-fits-all approaches — we build campaigns to your specific requirements, underpinned by real data and constant optimisation.

Book a free Paid Social consultation.

We’d love to learn more about your business and how Paid Social Ads could support your growth. Fill out the form to book a free Paid Social consultation with our Paid Social expert.